I’m Sam, I’m an arts marketeer, creative, data-lover, performer, writer, arts leader and occasional consultant.

• I have been a Director of Marketing & Audiences for a major regional producing theatre.
• Programmed gigs, events and shows in lots of different sized venues
• Led a major comedy festival (and got to share my favourite acts with thousands of people)
• I’ve curated classical music seasons with internationally acclaimed artists
• Written, produced, booked and toured my own work around the UK
• Performed stand up comedy and at long-form improv events
• Written pricing and audience development strategies.
• Explored data and build beautiful dashboards to discover new opportunities.