Author: Sam Freeman
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TV Review: Jessica Jones
There are three types of people who will read this. The first are friends, colleagues and acquaintances who’ll see it on my twitter (@mrfreeman1984) or facebook page and will be bored, or need something to take their minds off life, something mind numbing and tedious, maybe with poor grammar, spelling and linguisterics* to read – who’ll stumble through…
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Cats, dogs and why we live.
Firstly, before you read any further, let me drop a couple of truths before you read any more (then you can decide whether I’m going to waste your time or not). This blog post is heavily related to arts marketing and theatre It is also related to the idea of owning a dog (even though…
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The Future Of Arts Marketing (and Theatre)
On Wednesday I attended the Spektrix Conference at the Lyric Hammersmith which was, at it invariably always is, incredibly thought provoking. One of the lightning talks took a fictional look at how theatre ticketing might be in 2020, looking back over the past 5 years of innovation that is yet to happen. It was funny,…
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Marketing DIY: Intermediate Heat Mapping (Genre)
In the last Marketing DIY post (here) we talked about how you can do a basic heat mapping of your auditorium. We took basic data contained within your database to look at how long prior to booking people actually booked their tickets, used this as a basic measure of demand and then mapped it using conditional…
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Marketing DIY: Heat mapping your auditorium
Heat mapping your venue has always been an incredibly good thing to do. It allows you to look at where you can place pricing bands, squeeze additional income and even develop accessibility. But can you do it yourself? I think so, and so, over the next 1,159 words I’ll be going through the process of…
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Watching & Dreaming (2)
To read part one of this story, click here The dog woman was eyeing him like a security guard in a second rate jewellers, combining a look of disgust and dismay combined with a very real threat. Perhaps it was slightly unfortunate that she’d taken such an interest in his behaviour and general aptitude to use…
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Watching & Dreaming (1)
This story starts, somewhat unexpectedly, at a car boot sale. Car boot sales are not, you see, likely places for stories to begin. Quite the contrary, car boot sales are where stories go to end, where the unwanted entrails and detritus of life are paraded in a muddy field as drizzle and a light fog…
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A strange day
It was a really strange day today. My boss of 5 years, Graeme, left after 33 year at the theatre. I’ve known he’ll be leaving for a while but it’s inevitably very strange when it eventually happens, that sense of the end of an era, a slight sadness that what has been is over. That…
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AMA Reflection
I’m back from nearly three days in Birmingham at the annual Arts Marketing Association conference where 650 marketers and fundraisers from around the country gathered to talk about curiosity, or, more specifically, how to remain, or stay, curious. It was an interesting conference that I have mixed feelings about, but, more on that later, first…
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AMA Conference 2015 – Day #1 Notes
So here’s a few notes from day #1 of the AMA conference here in sunny Birmingham. I’ve truncated much stuff as I’m heading to drinks in an hour so only have 20 mins to write this! Thoughts: We’re all doing too much, losing the time to innovate and experiment, and, I might suggest ensure that…
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Who would like to see me in the summer…
Hi. This is an odd blog post. Essentially I have a week, 16th – 23rd August where I have a week off and no plans (Louise is away on holiday with her parents). SO I had a couple of options. The first was go travelling for a week, but that seemed like it might be…
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Mediocre
I’ve had this thought in my head for a while now so I thought I’d share, not least because I’ve just finished The Bridge and there’s nothing left to watch, ever again, seriously, it’s that good. Those who know me will know I have a few crazy mental problems (non-serious). My obsession with sticking to the…
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Gig Report – Liverpool Lantern Theatre
So today was the big day, the first work-in-progress performance of the show I’ve been working on for the last 4 months at the lovely Lantern Theatre. I was feeling pretty nervous about it in the preceding week. Firstly the show was only really finished on Friday and I was aware that the ending and…
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Distractions, youtube that I like and cheese
So, a late night update as I can’t sleep as it’s so hot (“OMFG it’s so WTF crazy hot, ROFL” as the kids would say, or text). Been working on my show for three hours tonight, first half is okay but too long and the second half is ropy to say the least, it now…
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Sweaty sleeps, starts of plays and moments of panic
It’s just turned midnight as I start to write this post – I can’t sleep you see – not for the usual reasons which are largely combinations of late night coffee, excessive bourbon eating, Fifa 14 and Netflix – no, tonight it’s just shitting hot and getting into bed is incredibly sweaty and sticky. That…
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The “oh shit” moment
I think with every artform, but perhaps particularly performance, there comes a moment, a second where the idea of being on stage, in front of people, doing a thing, moves from being a concept, a vague thing in a misty future to something increasingly concrete and real. It’s that moment where you think, “oh shit,…
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Audience Agency – Digital Marketing Workshop
***Warning: Arts Marketing Blog Post – Updated Live – Press F5 to refresh *** Today I attended an Audience Agency workshop at FACT (great biscuits) on Digital Marketing particularly looking at facebook, twitter and adwords ROI. Here are my notes! Facebook Paid ads is to supplement organic viewing of page posts – generally sales posts are…
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The lost art of motivation
***some ramblings *** I’ve hit somewhat of a roadblock of late in my quest to be universally loved as a comedian and merchant of mirth. (Come on now, you have to admire that as a sentence right? It’s fuckin horrendously crap, anyway, back to roadblocks). I say “of late” quite loosely as, realistically, it’s been…